Community – Culture – Small Business

African Restaurant Week brings together thousands and beyond on a “gastroafrique” culinary and cultural odyssey. (Food, Culture, Community) – an opportunity to come together to celebrate the food and culture of Africa/Diaspora and support the various local restaurants/small businesses.

Target Audience – culture enthusiasts, foodies, world travelers, social entrepreneurs, community activists

Reach – 4 million people in over 8 cities

Participation – Over 300 participating restaurants

Over 100 Events –  food festival, cooking classes, chef-hosted food events and more.

Community Engagement – Continuous community activation throughout the year (we can help create a far reaching community engagement)

The week includes:

Restaurant  – Special reduced price menus at participating restaurants (including Africa, African-American, Caribbean restaurants, restaurants selling cuisine by people of African descent). Click here

Food and Music festival – a 2-day festival bringing the community together. Chefs, caterers, local creators, vendors. A family friendly event celebrating community, culture and local businesses.

Cooking Classes – During the week we host virtual and in-person cooking classes to highlight various people working in the culinary field. Click here

Chef-Hosted Dinners (Odyssey Across Africa) – We work with chefs and various organizations to host dinners – part of proceeds of dinner to benefit local organization. Click here

African Restaurant Week affords you the opportunity to connect your brand to a local and national audience

Marketing and Publicity:

We will be utilizing a variety of marketing and publicity tactics to promote the festival, including:

  • Community Outreach: We would reach out to local community organizations and schools to promote the festival and offer discounted ticket packages.
  • We would run ads in local newspapers, magazines, and on local radio and television stations.
  • We would reach out to local and national media outlets to generate coverage for the festival in newspapers, magazines, and on television and radio.

Sponsorship Opportunities:
We are offering a variety of sponsorship levels, each with its own set of benefits. These benefits include:

  •  Increased brand visibility and recognition
  • Access to a targeted audience
  • Opportunities for customer engagement and networking
  • Opportunities for customer engagement and networking
  • Positive association with the community and event
  • Potential for lead generation and sales
  • Ability to demonstrate corporate social responsibility
  • Potential for media coverage and PR opportunities.