AFRICAN RESTAURANRANT WEEK 2022 

 Supporting Culture, Chefs/Artisans and Small Businesses

SPONSORSHIP OPPORTUNITIES

ARW FOOD & MUSIC FESTIVAL (To be held in various cities including New York, New Jersey & Houston)

A 2-day festival celebrating cuisines, chefs, restaurant owners and culture from Africa and the diaspora. Event will include food tastings by chefs, cultural performances, cooking demonstrations, Afrobeat concert and party, giveaways and much more.

    • Full-page, full-color advertisement in event Taster’s Guide – will include recipes from various countries created by chefs and drink pairing
    • Branded photo booths – photos taken will include your logo
    • Huge digital screen display with sponsor promotional tape 
    • Sponsor table at the event and opportunity to display products, services or marketing collateral
    • Opportunity to offer product demonstrations at our Cooking Demo Stage
    • VIP tent or hospitality area exclusively for sponsor’s guests/clients
    • Tshirts with your logo and company name at Festival

ARW FOOD & MUSIC FESTIVAL (To be held in various cities including New York, New Jersey & Houston)

    • Guest Bag Sponsor – have your company logo displayed on all of the gift bags distributed to each guest.
    • Stemware Sponsor – have your company logo included on each tasting glass to be distributed to attendees
    • Designated Driver Sponsor – sponsor the free non-alcoholic beverage booths provided for Fest patrons who choose not to taste wine or are not of legal age to imbibe.
    • Music stage sponsorship includes banners and/or marketing area near the Music Stage
    • Ticket Wristband Sponsor – have your company logo on the wrists of every attendee.

Presenting sponsor – Full access to below

  • Logo Inclusion on step and repeat  at all events including our 2-day festival Festival (African Restaurant Week Festival)
  • Prominent placement on main entertainment stage at Festival 
  • Inclusion in press release for all events
  • Logo on thousands of flyers and posters distributed across host city
  • Radio Advertisement
  • Merchandise design –  branded t-shirts, bags and more
  • Inclusion in our official guide print publication
  • Inclusion in both our and partners newsletter e-blast (email signature)
  • Product placement
  • Press releases for various events
  • Social Media  contest/quiz with influencers
  • Celebrity/Influencer  endorsements
  • Instagram videos
  • Sponsored Social Media Content Post
  • Sponsor announcement at all events
  • Video content: event recap
  • Press conferences

RESTAURANT ACTIVATION

  • Active social media integration targeting all restaurant goers – will include contest, content creation including your brand
  • Your company name and logo prominently showcased at restaurants – with posters, table tops and more
  • Product placements – special bar menu, product demonstrations, events and more.
  • Demonstrations of your product at participating restaurants

Cooking classes – will be a great opportunity to showcase  chefs, recipes, ingredients and products from various African countries various. Chefs from Africa and the diaspora featuring dishes from their cultures

  • Your product can be promoted by participating chefs and influencers
  • Online ticket giveaway contest promoting your brand

A TASTE OF AFRICA “DINNER SERIES” (Food and wine tasting events featuring chefs from across the diaspora)

  • Press Release with your company name sent to various community media outlets
  • Prominent sponsor recognition at all Taste of Africa Series events
  • Advance Ticket and RSVP Sponsor – Have your company featured on our advanced etickets! Including a coupon will drive business to you, and also help track effectiveness.
  • Taster guide for each country.